Lamar
Since 1985

A legacy grown from the ground up

Four decades of Egyptian agriculture, vertically integrated into one of the region's most trusted dairy and juice brands.

Who We Are

Straight from the farm to the pack — and we mean it literally.

Alexandria Agriculture Company was established in 1985 to produce high-quality raw milk for other manufacturers. In 2012 we launched our own brand, Lamar, taking full control of every stage from field to final pack.

That vertical integration is our signature: we grow the feed, raise the herd, tend the groves, and seal every product inside our own Tetra Pak facility. The result is purity you can taste and trust.

What Drives Us

Vision, mission & values

Our Vision

To be a world-class lifestyle brand that improves quality of life through health, innovation, and value creation.

Our Mission

To enhance consumers' quality of life through innovative, high-quality, 100% natural products.

Our Values

Authenticity, integrity, and an uncompromising obsession with quality at every single step.

Our Journey

Milestones that shaped Lamar

1985

The beginning

Alexandria Agriculture Company is founded to produce premium raw milk.

1998

The farm rises

Our farm is established with 500 imported Holstein cows.

2011

The factory

A modern manufacturing unit is built in partnership with Tetra Pak.

2012

Lamar is born

Our first branded milk reaches Egyptian shelves.

2013

100% Juice

The pure juice range launches with no added sugar.

2015

Dairy phase II

Capacity expands with a second dairy production phase.

2017

Lamar Drink

Refreshing fruit drinks join the family.

2018

Going plant-based

Our dairy alternative — almond milk — debuts.

2020

Sweeter & richer

Flavored milk plus cooking & whipping cream arrive.

Reach & Scale

A nationwide network, a global ambition

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Retail outlets served

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Export countries

Hany Talaat Mostafa
Leadership

Guided by a commitment to quality

Our name on a pack is a personal promise — of the highest quality standards and complete integrity.

Hany Talaat MostafaChairman
Farm Visit

Book a guided farm visit

Schools, families and partners are welcome to walk the fields, meet the herd, and taste freshness at the source.